safehaven215: Safehaven Interview with PEDESTRiAN215

Pedestrian215 has been holdin philly down for a year and a half now, and they aren’t showing any signs of slowing down. Located on the infamous “South Street”, Pedestrian is a store that collides fashion, art, and culture together which has allowed them to separate themselves from the competition. I have witnessed for myself first hand the diversity of people, style, and personality that has completely engulfed the store. Pedestrian not only attracts customers, but just random passersby who are drawn in by the contagious vibes that spill onto South Street. My homie Andrew, Creative Director of Pedestrian has been kind enough to answer some questions so we can see what makes Pedestrian a movement rather than a store.

So when you initially opened up Pedestrian what goals were you hoping to achieve? Have you fulfilled those goals?

When we were planning the opening of the shop, we knew we wanted to have our own in house line and to also create an environment where cats could come down and enjoy being in the shop. We had been in several shops and pulled things from each one to create a formula we thought would work the best for us.I feel that we have definitely completed some of those goals, but their is always room for improvement and we are workin on that right now!

Even though you have some brands that other stores carry, you guys also step away from the crowd by carrying items that people would say are more underground. Why is this?

Up and coming brands are the ones who push this culture, without these brands the market would die. Everyone has to start somewhere and there are some kids out there with talent and great ideas. You never know who's gonna blow up, but sometimes it's cool to watch it happen, and know that you were on it first.

Tell us about the personality of the store that not only your customers bring, but you yourself and your close friends bring as well.

Most of the kids who come in are diverse and so is our vibe. We can get down with anyone and feel comfortable doing so. We feel it is weak when people act like they are "too cool"! What is the point of being that way and tryin to sell "exclusive" items?... It doesn't make sense! The PEDX family is mad chill and easy going, you walk in and are treated like you should be!

Looking back on the year and a half that the store has been open, would you trade its location for another city other than Philadelphia!

Easiest question you have asked, NOT AT ALL. We are from near Harrisburg and we knew this was the place., we considered Pittsburgh or Harrisburg, but we wanted to be in a city that is more into this culture. So Philly was a no brainer… Although we have recently expanded to Baltimore, MD and plan on opening future locations.

There are rumors on a new location for Pedestrian in Philly! Can you give me as well as the many other people apart of this Pedestrian movement any feedback on that?

HA, funny you ask...All i can say is STAY TUNED

What can we look for in the future from Pedestrian215?

You will see some big changes going into our second year, we are currently working on a new concept for the shop and our line. We are also working on bringing more of a TOTAL lifestyle feel. Big things are brewing in the PEDX camp, look for us and our brands doing good things for the scene here in Philly in 08 and beyond!

Iight well that’s it! You heard it officially from Safehaven and the man himself. Andrew again thank you for your time man!

I would like to thank Safehaven, our brands, and all of the faithful PEDX fans who have supported to this point, and get ready for the future...A NEW DAY IS COMING!